6 Impactful Content Marketing Ideas for Law Firms

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It’s a common misconception that legal content is yawn-inducing and boring. But in reality, targeted, well-produced legal content can work wonders in engaging your target audience. While some legal topics can be heavy, it’s certainly possible to spin the information into content your audience would love to consume.

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MTVA Enhances the Case Acquisition “Requirements and Standards”

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The Mass Torts Vendor Association is always seeking new ways to elevate its value to members and to the attorneys we serve.  Most recently, the MTVA Advisory Working Committee recognized the need to create enhanced “Requirements and Standards” for the Case Acquisition category of membership. This came as a result of concerns shared at an MTVA full membership meeting in Las Vegas in October of 2021. The MTVA met again on the matter at the January 2022 Trial Lawyers Summit in Miami, Florida. At this meeting a committee was formed to create enhanced “Requirements and Standards” for the Case Acquisition category. After several sessions and confirmation at the MTVA full membership meeting in Las Vegas this month, the following enhanced “Requirements and Standards” were finalized:

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How the IRS Earns Billions from Mass Tort Attorneys

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Personal wealth management can be a big headache for mass tort attorneys, given the peaks-and-valleys nature of their fee income. When a multidistrict litigation settles after years of work, the fee for a large case inventory is certainly welcome. But a huge amount of that money is already spoken for, as the IRS and state governments will take a major cut of those hard-earned fees at tax time.

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What Is Elmiron?

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Elmiron is a medication commonly used to treat discomfort and pain caused by interstitial cystitis (IC). IC is a chronic bladder condition affecting between three million and eight million women and one million and four million men in the United States.

Janssen Pharmaceuticals began manufacturing the drug, and the U.S. Food and Drug Administration approved it for use starting in 1996.

Elmiron is the brand name for pentosan polysulfate sodium. This is a semi-synthetic drug that acts as a weak blood thinner. Researchers don’t entirely understand how the medication treats IC symptoms but believe the ingredient acts as a protective barrier around the bladder. It prevents irritants found in urine from causing inflammation and can alleviate pain.

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Data Security Best Practices

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By Lisa Elkins, Security Officer at National Record Retrieval

Law Firms and Vendors all have a lot of Personal Health Information, and it is very important that we are doing everything possible to protect it. Cyber security, data breaches, phishing, and ransomware are all hot topics lately. With the rise of the Internet of Things, billions of people all over the world are using countless devices to connect data, information, and knowledge. Those devices and connections may not always be secure though. Here is some background and basic steps to help keep arguably the most valuable resource available protected.

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MTVA Strives to Create Real-World Solutions

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The Mass Torts Vendor Association (MTVA) focuses on setting vendor standards for “Best Practices” within the mass tort legal community based on ethical ideals and practices that will elevate the quality of client services and ultimately earn the trust of trial lawyers. On Tuesday, October 12, 2021, MTVA members gathered together at the Las Vegas Bellagio Hotel prior to the Mass Torts Made Perfect seminar with the goal of creating solutions for the legal industry.

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How to Choose the Best Financial Advisor for your Goals

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By Michael J. Swanson

Managing your personal finances and accomplishing your financial goals can be challenging, so it can be helpful to hire a professional financial advisor to assist you. When searching for a financial advisor, it is crucial that you do your research to ensure that you are hiring the best qualified advisor for your personal needs.

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How We Grew the Mass Tort Alliance: Best Practices to Run a Successful Mass Tort Campaign Post iOS 14

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Who is The Mass Tort Alliance?

The Mass Tort Alliance was created to help individuals who were injured by defective products by connecting them with the right attorney for their situation. We leverage our relationships with a nationwide network of experienced trial lawyers to make sure that injured consumers maximize their chances of recovering compensation from negligent corporations. Affected individuals see digital ads for ongoing mass torts on various online platforms where they can start building a case within minutes, and start down the road to recovery. Finding these affected individuals relies heavily on strategic targeting, which can become a complex web of demographics, psychographics and other data points. Recently, the introduction of Apple’s iOS 14 has rewritten legal marketing’s playbook on how to find these leads, convert leads into cases, and collect insightful campaign data.

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21 Law Firm Marketing Strategies Lawyers Should Be Using in 2021

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By: Jason Hennessey, Founder & CEO, Hennessey Digital

Looking to grow your law firm in 2021?

While the legal industry presents some fierce competition, you have many strategies at your disposal to put your firm on the map.

When it comes to generating leads, traffic, clients, and revenue for your firm, there’s nothing better than Law Firm SEO strategies and effective digital marketing.

Here are 21 tactics you can use to grow your firm in 2021 and beyond.

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The Post-Pandemic Plaintiffs’ Law Firm: Successfully Adapting to a Changing Legal Environment

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By Elizabeth DiNardo, Esq. & Kimberly Gomlak, MBA | Counsel Financial

As the legal system continues to be subject to changes brought about by the global pandemic, many law firms are looking ahead and acknowledge that some adaptations are here to stay. We explore how contingent-fee law firms have navigated the current state of the legal system and their outlook moving forward.

Having surpassed the one-year mark of COVID-19 regulations and closures impacting the court system, almost every firm has modified their operations over the last year and a half. The fate of the traditional office environment remains to be seen. Though some law firms have opened their workplaces on a limited basis and courts have resumed varying levels of activity, many are still uncertain as to what the office dynamic will be once the preventative health and safety measures associated with COVID-19 are fully lifted.

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